The Australian Packaging Covenant Organisation (APCO) has published Scaling Up Reusable Packaging, a new resource which outlines the importance of reuse and how businesses and users can benefit from reusable packaging models.
The document outlines the many opportunities for reusable packaging in both the B2C (business to consumer) and B2B (business to business) market, with a number of case studies outlining how many businesses have already successfully adopted reuse models.
The resource also provides a framework for organisations which are seeking to develop or shift their product into a reusable packaging model, including key questions to consider and answer.
Brooke Donnelly, CEO, APCO, said the document would act as a key resource for promoting reuse across numerous industries.
“Accelerating the uptake of reusable packaging and working with businesses to expand the range of applications for its use is a critical element of not only achieving the 2025 National Packaging Targets, but the development of a true circular economy for packaging,” Donnelly said.
The National Packaging Targets include the use of 100 per cent reusable, recyclable or compostable packaging, 70 per cent of plastic packaging being recycled or composted, 50 per cent of average recycled content included in packaging (revised from 30 per cent in 2020) and the phase out of problematic and unnecessary single-use plastics packaging by 2050.
In the development of this document, APCO engaged with a variety of stakeholders across a range of sectors in both the B2C and B2B markets, who provided valuable insights into the opportunities, benefits and considerations identified within.
To access the Scaling Up Reusable Packaging resource, click here. A special webinar delving into the new resource will take place on 23 February.