Veolia Chief Growth Officer Kathryn Whitfield on why operational expertise – not just engineering ambition – will define the success of Australia’s energy-from-waste future.
Australia stands at an inflection point in its waste management journey.
With landfill levies rising, landfill airspace diminishing and state governments across Queensland, New South Wales and Victoria setting increasingly ambitious diversion targets, energy-from-waste (EfW) has moved from a fringe conversation to a mainstream infrastructure imperative.
The technology works. Across Europe, EfW facilities have been processing residual waste reliably and safely for decades – diverting millions of tonnes from landfill, generating renewable energy and recovering metals for recycling.
Countries such as Denmark, the Netherlands and Germany have built entire circular economy frameworks around it.
Kathryn Whitfield, Chief Growth Officer for Veolia, says Australia has every reason for confidence. What matters now is ensuring that confidence is matched by the right expertise to deliver on the promise.
The O&M imperative
“Operational experience is the differentiating necessity,” says Kathryn. “What separates a successful EfW facility from a costly lesson is the depth of operational knowledge behind it.
“Veolia has operated more EfW facilities, in more markets, than any other organisation in the world. We’re not learning on the job in Australia – we’re bringing a proven playbook and adapting it intelligently for this market.”
In the EfW sector, the distinction between an engineering, procurement, and construction contractor and an experienced operations and maintenance (O&M) partner is fundamental – and frequently underestimated.
“Building an EfW plant is a finite task. Operating one safely, efficiently and profitably is a 20 to 30-year commitment,” Kathryn says.
“Effective operations and maintenance require deep process knowledge, preventive and predictive maintenance capability, regulatory fluency across Australian jurisdictions and a continuous improvement culture that treats operational data as a strategic asset.
“This is not a capability that can be improvised at commissioning. It needs to be embedded into the project from the outset – shaping design decisions and ensuring the facility that gets built is one that can actually be operated to its design intent.”
Critically, global engineering templates need intelligent local adaptation. Veolia can bridge this gap as one of the leaders in waste management in Australia and EfW operations globally.
Infrastructure configurations – from collection vehicles to transfer station networks – need to reflect Australian operational reality, not European precedent.

Image: Veolia
A genuine O&M partner understands these differences before they become operational variables, not after.
Global depth, local understanding
Veolia operates more than 70 EfW facilities globally, processing more than 15 million tonnes of residual waste annually and generating enough energy to power millions of homes.
“That operational portfolio spans facilities of every scale and configuration, and means our teams have encountered – and solved – virtually every challenge an EfW facility can present,” Kathryn states.
But global experience only creates value when it is intelligently applied to local conditions. Veolia’s Australian operations bring together international EfW expertise with genuine on-the-ground knowledge of how waste is collected, contracted and managed in this market.
“We understand Australian waste composition profiles, procurement frameworks, workforce markets and regulatory environments,” Kathryn says. “And critically – South East Queensland is not suburban Amsterdam.”
That local fluency extends to infrastructure. Veolia’s established transfer station network across Australia is a critical enabler of EfW project success, providing feedstock security and supply chain integration that pure engineering plays simply cannot replicate.
“It is the difference between a facility designed in isolation and one embedded in a functioning waste management ecosystem,” Kathryn explains.
Why South East Queensland is a priority
Kathryn says South East Queensland is one of the most compelling EfW opportunities in the country.
The region generates substantial volumes of residual waste across a dispersed geography and the trajectory of Queensland’s landfill levy is creating urgency around alternative residual waste solutions.
“Getting this right requires a partner who brings both the technical depth to design and operate a world-class EfW facility and the local presence to understand what ‘world-class’ means in a Queensland context – from waste supply variability and seasonal characteristics, to the vehicles and transfer infrastructure that will deliver it.”
What to look for in an EfW partner
As Australian procurement processes mature, the criteria for selecting an operations and maintenance partner deserve careful scrutiny.
“Ask about operational track record, not just construction credentials,” Kathryn urges. “Ask about local adaptation capability – can the proponent demonstrate they understand the specific characteristics of Australian waste streams and logistics before they become operational variables?
“Ask about workforce strategy – in a market where skilled EfW operators don’t yet exist at scale, how does the proponent plan to build that capacity?
“Ask about integrated infrastructure – does the partner bring feedstock security and supply chain depth, or only a facility design? And ask about long-term commitment. EfW contracts run for decades, and the partner you choose today needs to still be the right partner in year 15.”
Kathryn explains lenders and investors also ask these questions; Veolia’s operational track record enhances project bankability and reduces financial risk – creating better value for customers and partners across the life of the asset.
Built for the long-term
She says Australia’s EfW future will be defined not by the facilities that get built, but by the facilities that are operated well.
The projects delivered in the next five years will shape public confidence in the technology and trajectory of Australia’s transition away from landfill dependence.
“The stakes are too high for facilities to serve as learning experiences,” she says.
“What this market needs – and what it deserves – is genuine expertise. Global in its depth, local in its application and uncompromising in its commitment to operational excellence.
“Veolia brings together what few others can: the operational depth of more than 70 EfW facilities worldwide, an established Australian transfer station network, strong engineering, procurement, and construction partnerships and the financial backing to support projects for the long-term. Not as separate capabilities but as an integrated offer built around customer outcomes.”
For more information, visit: www.anz.veolia.com




