Last year, Magnum was the first ice cream brand to use recycled polypropylene plastic in its packaging and now its rolling out over 7 million new tubs and lids for its pints range.
The Australian Packaging Covenant Organisation (APCO) has committed to the development of resources to support state and local government procurement of recycled content products and packaging.
Trevor Evans, the Federal Government’s Assistant Minister for Waste Reduction and Environmental Management has officially opened the first meeting of the Australian Packaging Covenant Organisation’s (APCO) Collective Action Group (CAG).
The team of 12 leading representatives from across the supply chain and government will be tasked with overseeing the progress of Australia’s 2025 National Packaging Targets.
The 2025 targets were launched by government and industry in 2018. The CAG’s role is to work with APCO to oversee the development of a systemic model for how Australia can deliver the 2025 targets. The primary task for the CAG in 2019 is to develop a white paper setting out the roadmap for all stakeholders and identifying the critical interventions required to successfully transition Australia to a circular economy for packaging.
The CAG brings together representatives from the resource recovery, community, government, packaging, retail and manufacturing sectors to tackle Australia’s packaging waste challenges. It includes organisations such as Coles, David Jones and Country Road Group, Nestle, Coca Cola Amatil, EY, Planet Ark, the Australian Council of Recycling, SUEZ, Visy, Pact Group, the Department of Environment and Science (QLD) and the Federal Government’s Department of the Environment and Energy.
Mr Evans told the CAG the Federal Government had endorsed the National Packaging Targets.
“We’ve provided $1.1 million to APCO to help drive the consumer education and awareness that we need to see as we go on this journey in relation to recycled packaging.
“At this year’s election, we put a package of measures valued at over $160 million together to support waste reduction and recycling in this country. That included, very importantly, $20 million on the table for product stewardship so that is to support the development of new industry led recycling schemes and another $20 million for research,” Mr Evans said.
He said noted that last year’s meeting of environment ministers agreed to a National Waste Policy that would set a new unified direction on waste and recycling.
“We’re going through the process of developing a strong national action plan and importantly that has to include appropriate funding, robust targets and milestones along the way.”
APCO CEO Brooke Donnelly said that the formation of the CAG is an exciting milestone in APCO’s work towards delivering the targets.
“It’s fantastic to bring together such a prestigious group of leaders for the task. The 2025 National Packaging Targets are some of the most ambitious and decisive environmental targets to be supported in Australia and their delivery requires collaboration from across industry,” Ms Donnelly said.
“We applaud all CAG participants and their leading organisations for stepping up as key players in the global movement to create sustainable packaging solutions that drive accountability, transparency and shared value for consumers, industry and government”.
Over the next 12 months, APCO will be delivering an extensive program of projects to drive the delivery of the 2025 National Packaging Targets. These will be facilitated by a team of APCO Working Groups, comprising nearly 100 participants from industry and government across Australia which will in turn provide analysis and resources to the overarching CAG.
The projects include comprehensive infrastructure mapping of the current waste and recycling system and a series of models for alternatives; a range of research and trials to better understand compostability, remote and regional waste collection partnerships, phasing out of single-use plastics and consumer education initiatives to ensure a consistent approach to resource recovery in the packaging streams.
CAG Members include:
- Jeff Maguire, Group Head of CDS Implementation and Packaging Sustainability, Coca-Cola Amatil
- Margaret Stuart, Head of Corporate and External Relations, Nestlé Oceania
- Raphael Geminder, Chairman at Pact Group Holdings
- Richard Macchiesi, General Manager – Insights and Innovation – Visy
- Fiona Baxter, Group Manager Responsible Sourcing, Coles
- Lok-Man Shu, Regional Environment Manager, David Jones and Country Road Group
- Louise Vickery, Assistant Secretary, Australian Government Department of Environment and Energy
- Kylie Hughes, Director Waste Policy and Legislation, Department of Environment and Science QLD
- Terence Jeyretnam, Partner, Climate Change & Sustainability, EY
- Paul Klymenko, CEO, Planet Ark
- Peter Shmigel, CEO, Australian Council of Recycling
- Justin Frank, Director, Marketing, Communications and Key Accounts, SUEZ Australia & New Zealand
- Anne Astin, Independent Director, APCO – Chair of CAG
- Brooke Donnelly, CEO, APCO – CAG Secretariat
- Helen Lewis, Professor, Institute for Sustainable Futures – CAG Secretariat
Australian Packaging Covenant Organisation CEO Brooke Donnelly shares an update on the suite of projects happening in 2019 to work towards the 2025 National Packaging Targets.
The Australian Packaging Covenant Organisation (APCO) this week launched a Packaging Materials Flow Analysis (MFA), a new report developed in partnership with the Institute of Sustainable Futures (ISF) mapping the current state of post-consumer packaging in Australia.
Commissioned on behalf of APCO, the report highlights a compelling need to improve packaging recovery and recycling rates across all material streams.
In 2017/18 Australians generated an estimated 4.4 million tonnes of total packaging waste, with 68 per cent of this collected, and 56 per cent of the collection total recovered by recycling efforts. This ranged from 32 per cent for plastics and up to 72 per cent for paper streams – highlighting a significant opportunity to improve waste management practices to achieve higher recovery rates.
Of the 4.4 million tonnes, the report shows 44 per cent was landfilled, 33 per cent went to local secondary material utilisation, 19 per cent exported, four per cent stockpiled and more than 0.5 per cent to energy recovery.
The MFA Report is one of several APCO initiatives being conducted during the foundation phase of the targets (2019-2020) – the groundwork stage that focuses on research, engaging stakeholders and setting baselines and frameworks.
APCO CEO Brooke Donnelly said that to achieve the 2025 National Packaging Targets, we need to first understand the journey materials take along the entire supply chain and establish a baseline of data to measure change and interventions. She said that the MFA is first step in this process.
As a critical first step in achieving the 2025 national packaging targets for all material to be reusable, recyclable or compostable, the report outlines the current journey of Australia’s packaging waste from bin to landfill or reprocessing, identifies significant data and infrastructure challenges in the system and models five potential solutions for the future.
- New national targets set within 2025 packaging plan
- Packaging progress
- Scrunching the issue of soft plastics
One of the challenges is the major losses to landfill to recoverable materials occurring before waste is collected for sorting at materials recycling facilitates (MRFs) or container deposit scheme collections. The report attributes this to incorrect disposal of packaging wastes by households and businesses.
“Better management of this waste at the source, through improved source separation, is important. Critically, consumer education and awareness raising around appropriate disposal and collection channels, as well as smarter design of packaging for recycling, are also key strategies. These are already supported by the new Australasian Recycling label (ARL) and the Packaging Recyclability Evaluation Portal (PREP),” the report says.
Additionally, the report shows the opportunity to increase sorting efficiency by diverting materials, especially glass, from kerbside to the expanding container deposit scheme collections. It finds better sorting equipment will also support improvements in contaminant removal. The report shows there are about 100 MRFs in operation across Australia, with throughput capacities ranging from 5000 to 250,000 tonnes per annum. Around 45 per cent of the total packaging waste stream for 2017/17 gets directed to MRFs and their capabilities for efficiently sorting co-mingled and highly contaminated waste is indicated to be a major factor limiting packaging sorting efficiency in Australia.
“Upgrading existing MRF capabilities is difficult and expensive owing to market uncertainties (e.g., caused by Chinese waste import restrictions), making the case for improving up-stream source separation and collection stronger,” the report says.
Future modelling shows potential to achieve an overall packaging waste recovery rate of 77 per cent, assuming a range of strategies are adopted to address losses across the whole chain, from collection to processing.
With glass packaging, the estimated recovery rate is just over 50 per cent and 23 per cent of glass waste disposed to the residual stream. About 80,000 tonnes of glass is collected and sorted through container deposit collection systems.
The investigation in particular highlights the importance of improving source separation, particularly for plastics to address residuals, a priority for paper in reducing contamination (embedded glass fines) that could be achieved with separated paper or glass separation and diverting glass to CDS to improve the quality of the stream to be suitable for bottle to bottle recycling.
Institute for Sustainable Futures (UTS) Research Director and co-author of the report Dr Nick Florin said that there is great potential to step-up material recovery from the current overall recovery rate of 56 per cent and at the same time increase demand for recycled materials to drive the transition to a circular economy for packaging.
“APCO, as the central product stewardship organisation, is well placed to support this coordinated transition that involves cooperation between consumers, designers, recyclers and packaging manufactures,” Dr Florin said.
The MFA also highlighted significant data and infrastructure gaps that need to be addressed before the 2025 targets can be achieved. These findings will be used to inform additional packaging and recycling research to develop a complete picture of the current system.
Ms Donnelly said we can’t implement effective and meaningful changes to the system if we don’t first have a complete and accurate picture.
“A collaborative approach will be critical to building this. The challenge ahead of us requires a complete transformation of the current system. Over the next 12 months, APCO will be leading an ambitious agenda of projects to build on the findings of the MFA. We look forward to working closely with all stakeholders as we transition to a circular model for packaging in Australia,” she said.
Throughout 2018 APCO also facilitated a series of five, year-long industry working groups attended by more than 80 industry members from across the value chain and government to explore solutions to problematic packaging types (including glass, polymer coated paperboard (PCPB), soft plastics, biodegradable and compostable packaging, and expanded polystyrene).
In 2019, APCO will be co-ordinating 22 new projects to build on the findings of the MFA and the 2018 working groups. These will include further detailed research into packaging consumption and recycling to establish baselines for the 2025 targets, developing targeted design resources to improve packaging recyclability, and developing strategies to address problematic packaging, including plastics.
To read the full APCO Packaging Material Flow Analysis 2018, visit the APCO website.